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This web site had the following on the web site, "Join the premier Essex carp syndicate - Fryerning Fisheries." Our analyzers noticed that the web site said " Or pitting your wits against our huge head of 30s, 14 40s and 2 50s in our Main Lake." The Website also said " Which are testament to the incredible head of big carp in our lakes. To keep up to date with all the latest action, follow us on Facebook. HMS Fryerning sets sail! HMS Fryerning sets sail! Main Lake Catch Report." The website's header had carp fishing syndicates in essex as the most important optimized keyword. It is followed by carp fishing in essex, carp fishing lakes in essex, and carp lakes in essex which isn't as highly ranked as carp fishing syndicates in essex. The next words xlcarp.com uses is fishing in essex. fishing lakes in essex was included and will not be seen by search crawlers.